You can learn a lot about a person by someone's preferred brand and flavors, and that is why I have brought you here today: to educate you on the correct opinions about sparkling water.Ĭlearly, the two most important aspects of seltzer are the level of fizz and flavor. Healthfulness and cute cans aside, sparkling water is a litmus test for people. Zephyrhills has entered the fray, too, with a whopping 10 new flavors of sparkling water that range from Raspberry Lime and Triple Berry to Summer Strawberry and Pomegranate Lemonade. Bubly has a diverse portfolio of flavors, including apple, cherry and strawberry. With the individual branding and Instagram-ready design, it seems Pepsi's goal for the product is less about taste or price and more about showing up in the hands of social media influencers. The cans have been completely stripped of any Pepsi branding. The most aggressive product comes from Pepsi with its new "bubly." The cans are minimalist with bright colors, a modern logo and different chatspeak phrases for "hello" ( "hiiii," "hey u," "haaay," "yo") on the pop tabs. Large brands are quickly catching on to this trend, with many drink distributors coming out with their own versions.
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